Augmented Reality: What It Can and Cannot Do
Recorded On: 08/14/2019
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Original broadcast date: August 14, 2019
Presenters: ; Moderator: Rebecca Grier, Ford Motor Company; Panelists: Jeff Cowgill, Marxent, Kelly Hale, Design Interactive, Dr. Paul Havig, U.S. Air Force, Dr. So Young Kim, NASA JPL, Kenneth Mayer, Ford Motor Company
Augmented Reality (AR), or the perceptual enhancement of the real world by computer generated information, was once a technology looking for a problem. As hardware has advanced, so has the utility of AR. However, AR can still cause problems if not implemented correctly. The panelists will discuss lessons learned from successful and unsuccessful applications of AR, as well as where they think the technology is going.